What is Breast Cancer Awareness Month About

Breast Cancer Awareness TreeWhat is Breast Cancer Awareness month and why do we celebrate it? It is something I have always known we do in October and always had the basic idea of why we celebrate it but for the last decade I have become more and more involved in the American Cancer Society’s Relay for Life and I decided to really look into what it is that makes October so important to the cause.

A few things we ALL should remember:

  • Breast Cancer Awareness Month is celebrated in many countries across the world to help increase the attention that is needed for the disease. I knew this fact but never took into account that other countries promoted it in the same way we do.
  • Breast Cancer Awareness month helps bring light to early detection and treatments. The woman who started the National Breast Cancer Foundation was diagnosed with Breast Cancer at a very young age and had little information about treatments and the disease itself and wanted to make sure there was more information out there for people who are diagnosed.
  • There are OVER 250,000 new Breast Cancer patients diagnosed each year. I always knew it was one of the most common cancers but that many diagnoses each year is astonishing. Among those diagnoses a little less than half that number are deaths a year because of the horrible disease.
  • With hundreds of thousands of people being diagnosed each year there is still little known as to why so many people are diagnosed. Luckily with early detection the outcomes have become very encouraging for people that are diagnosed. This is why it is so important to get regularly checked, especially if it is something that runs in your family.

    There is so much information and statistics that I could go on FOREVER. Please if you do one cool thing to raise awareness in October, educate yourself, your family and your friends. The more we can catch this ugly disease at an early stage the less deaths there will be each year. There are some really great websites below to help educate yourself and get involved!

www.nationalbreastcancer.org
ww5.komen.org
placerbreastcancerfoundation.org

Who makes eCommerce work?

WebToPrint

THE BRAND MANAGER
THE OFFICE MANAGER
THE CFO

They all have a vested interest in making it work.

THE BRAND MANAGER-This person needs to know that business cards are consistent with e-mail promotions which are consistent with banners and signage which is consistent with printed marketing collateral. Consistency builds the brand.

Continue reading Who makes eCommerce work?

The Social Media Marketing List: 45 things you should be doing but probably aren’t

When discussing social media marketing, lots of folks, including me, say things like ‘be authentic’ and wave our hands around. That makes you want to kick me in the coccyx, I’m sure. So, here’s a list of 45 specific things you should be doing. Continue reading The Social Media Marketing List: 45 things you should be doing but probably aren’t